LATEST ARTICLES

Mosaic Virus

Mosaic Virus artwork: AI-generated tulips

AI and data artist Anna Ridler has an exciting new work in progress, Mosaic Virus. The artwork integrates an AI trained to generate thousands...
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The Nemesis Machine: data-based installation

The Nemesis Machine is a data-based installation created by London artist Stanza. It’s being shown at the FutureFest conference organised by innovation foundation Nesta. “The...
Sou Fujimoto L'Arbre Blanc

Sou Fujimoto: Futures of the Future exhibition, London

Discover the innovative work of Japanese architect Sou Fujimoto in an exhibition at Japan House, until 5 August. "Fujimoto’s vision of the future is not...
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Israeli startup ARShow integrates AR with live theatre

Israeli startup ARShow has recently launched an AR platform and operating system aimed specifically for theatres. See it in action in the AR play...
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Behind the scenes with Tribeca’s immersive theatre VR experience Jack

Oculus and other VR companies are working on creating live VR experiences with real actors. CNET’s Joan Solsman and Scott Stein talk about what it’s...
Phone Swap

First Snapchat show to hit trad TV is Elisabeth Murdoch’s Phone Swap

Phone Swap, a dating format from Elisabeth Murdoch’s Vertical Networks, is the first Snapchat show to air on broadcast TV, following a deal with Fox Television. The deal follows a successful debut for the series on Snapchat’s Discover section, which hosts content from major media partners. In its first season, Phone Swap attracted an average of 10m viewers per episode.

Snapchat delivers TV tune-in for NBC’s Hairspray musical

US TV network NBC has run a successful Snapchat ad campaign for its Hairspray TV musical. Data gathered from a viewer survey shows the campaign led to a 122% increase in viewing by respondents. This success indicates Snapchat's potential for tapping revenue from TV marketing budgets.

Tastemade praises Snapchat for delivering a global audience

A leading Snapchat content provider is publicly supporting the company in the face of advertiser criticism. Food video network Tastemade is acclaiming Snapchat for delivering viewers on an international basis.

BBC and Snapchat Partner for Planet Earth II Mobile Series

The BBC is premiering a made-for-Snapchat show to promote the launch of its flagship nature documentary series Planet Earth II on broadcast television in the USA and Canada. It aims to use Snapchat to drive tune-in for TV viewing, particularly from Snapchat’s Millennial users.

German broadcaster RBB launches Snapchat news service for teens

German public service broadcaster RBB (Rundfunk Berlin-Brandenburg) has embraced Snapchat to launch a news service targeting 14 to 18 year-olds. The service, Hochkant (“vertical”), aims to reach teens who typically do not watch much television news or have news apps installed on their smartphones.