Wednesday, July 18, 2018

How Traditional Media Companies Successfully Innovate On Snapchat

Older media brands are succeeding in attracting Snapchat’s younger Millennial users to view their innovative content, which is made specifically for the social network. American Millennials ages 13-24 say they usually view well-established media brands on the Snapchat Discover distribution platform rather than media which targets their generation.




Mosaic Virus

Mosaic Virus artwork: AI-generated tulips

AI and data artist Anna Ridler has an exciting new work in progress, Mosaic Virus. The artwork integrates an AI trained to generate thousands...

The Nemesis Machine: data-based installation

The Nemesis Machine is a data-based installation created by London artist Stanza. It’s being shown at the FutureFest conference organised by innovation foundation Nesta. “The...
Sou Fujimoto L'Arbre Blanc

Sou Fujimoto: Futures of the Future exhibition, London

Discover the innovative work of Japanese architect Sou Fujimoto in an exhibition at Japan House, until 5 August. "Fujimoto’s vision of the future is not...


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Two Robot Chefs Make Ramen Noodles

Robotic arms Koya and Kona are the top chefs at Toyako Ramen in China. One boils the noodles, the other makes the soup. They work together and produce a bowl of noodles in under two minutes.

Snapchat delivers TV tune-in for NBC’s Hairspray musical

US TV network NBC has run a successful Snapchat ad campaign for its Hairspray TV musical. Data gathered from a viewer survey shows the campaign led to a 122% increase in viewing by respondents. This success indicates Snapchat's potential for tapping revenue from TV marketing budgets.

Facebook mobilises 1 billion users to battle Twitter for Social TV

Facebook is enabling one billion people around the world to comment live on their TV viewing. The social network is giving its users a new...