The new Facebook advertising system has gone live with 100,000 "pages" - Facebook jargon for a business presence. But as you can see from these screenshots, there's a problem. The system obviously allows for duplicate names within the same category.
In this example, there are two Blockbusters. One is a major movie rental service. The other is, er.... some guy who's making his own blockbuster movie. Is the bloke in the box a fake page, getting a free ride on the Blockbuster name, or just inventive and optimistic branding for a low-budget film?
And how long until one of the Blockbusters gets renamed or deleted?
Search results for Blockbuster
Not the DVD rental store Blockbuster
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